Dotgo, a Wealthy Communication Companies (RCS) supplier and a Gupshup firm, introduced on Tuesday that it has has crossed 10 billion RCS messages globally on its platform in 2024, marking a 5X development in comparison with 2023. This highlights the rising adoption of RCS as a most popular messaging platform for enterprises globally, significantly in markets like India, Brazil, Mexico, Europe, and Africa, the place the expertise has seen exponential development during the last 12 months, the corporate mentioned, including that it has partnerships for supply to over 70 carriers in additional than 20 nations.
Apple’s Integration of RCS to Enhance International Attain
This milestone comes at a time when Apple has just lately built-in RCS into its iOS ecosystem, bridging the hole between iPhone and Android customers and additional increasing RCS’s international attain. With Apple’s foray, Dotgo tasks RCS’ international attain to develop from 1.5 billion to over 3 billion gadgets by the tip of 2025.
As RCS step by step takes over SMS, its client adoption is anticipated to develop, significantly in markets just like the US, the place SMS and iMessage have historically been dominant, the corporate mentioned.
Robust Penetration and ROI Driving RCS Adoption
“RCS development is pushed by robust penetration and ROI throughout areas like India, Mexico, and Brazil, with cell operators and OEMs, together with Apple, supporting RCS as a core messaging customary. We anticipate RCS volumes to surpass conventional SMS volumes in lots of markets inside the subsequent 2-3 years, signaling a serious shift inside business-to-consumer communication,” mentioned Inderpal Singh Mumick, CEO, Dotgo.
Juniper Analysis Forecasts
In response to Juniper Analysis‘s newest report, which the corporate cited, the RCS enterprise messaging visitors is anticipated to achieve 50 billion messages, globally, in 2025 and 200 billion messages by 2029. The examine discovered that RBM may have a big alternative for development in 2026, owing to elevated operator assist.
Dotgo’s Options
Dotgo’s RBM platforms characteristic the RBM Hub and MaaP Messaging-as-a-Platform (MaaP), providing a complete RCS Enterprise Messaging answer. The RBM Hub connects to over 70 carriers in over 20 nations, enabling seamless onboarding and visitors routing for aggregators, ISVs, builders, and resellers worldwide.
Dotgo MaaP, pre-integrated with Google Jibe, supplies RCS messaging capabilities, facilitating clean API entry, onboarding and verification throughout international carriers, in accordance with the official launch.
