Xtelify, a wholly-owned subsidiary of Bharti Airtel, in the present day introduced the launch of ‘Airtel Cloud’, a sovereign, telco-grade cloud platform. Initially developed to assist Airtel’s digital operations in India to handle as much as 140 crore transactions per minute, the platform is now being prolonged to serve enterprises throughout the nation. Xtelify homes all of Airtel’s digital belongings and capabilities. Its key choices embody Airtel Cloud and a collection of AI-powered software program options: Xtelify Work, Xtelify Knowledge Engine, Xtelify Serve, and Xtelify IQ.
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Airtel Cloud: Sovereign, Telco-Grade Cloud Platform
Hosted on sustainable knowledge centres and outfitted with Gen-AI-based provisioning, Airtel Cloud is managed by a staff of 300 licensed cloud specialists, says Airtel. It gives Infrastructure-as-a-Service (IaaS), Platform-as-a-Service (PaaS), and superior connectivity options. The platform ensures safe knowledge migration, scalability, as much as 40 p.c financial savings on cloud bills, and freedom from vendor lock-in. Emphasising knowledge sovereignty, Airtel has confirmed that every one operations and knowledge on the platform will stay totally inside Indian jurisdiction, eliminating any chance of overseas entry.
AI-Powered Software program Suite
In a parallel improvement, Xtelify additionally launched an AI-powered software program platform designed for telecom operators globally. The platform goals to get rid of operational complexities, improve buyer expertise, scale back churn, and increase Common Income Per Consumer (ARPU).
“Addressing each layer of the telecom worth chain, the answer comes with a converged knowledge engine for AI-led insights and intelligence at scale, a Workforce platform for real-time process streamlining and an expertise platform for managing each ingredient of the client journey for a telco,” Airtel introduced on Monday, August 4, 2025.
World Partnerships with Singtel, Globe Telecom, and Airtel Africa
Xtelify signed three international partnerships for the newly launched platform.
In Singapore, it is going to deploy ‘Xtelify Work’ with Singtel, providing AI-powered fleet optimisation, process automation, and real-time governance for area groups.
Within the Philippines, Globe Telecom will undertake ‘Xtelify Serve’, an AI-powered customer support platform designed to ship omni-channel service assurance and data-driven enterprise course of optimisation.
Airtel Africa, in the meantime, will roll out Xtelify’s Knowledge Engine, Work, and IQ platforms to assist its operations throughout 14 international locations. These instruments will empower 150,000 area personnel with market intelligence, improve spam and fraud safety, and facilitate safe, real-time buyer engagement.
“Xtelify IQ will allow safe, real-time, omnichannel buyer engagement, enhancing each service high quality and buyer expertise,” Airtel mentioned.
Additionally Learn: Airtel Enterprise to Launch New Complete Cloud Answer Amid Strategic Overhaul
Management Views
Gopal Vittal, Vice Chairman and Managing Director of Bharti Airtel, described the launch as a pivotal second. “It’s a very pivotal second in our historical past as we take our world-class, home-grown platforms of Airtel Cloud and software program options to companies in India and telcos everywhere in the world. We’re privileged to have signed on partnerships with three top-tier corporations already – Singtel, Globe Telecom and Airtel Africa,” he mentioned.
“Inside Airtel, we now have been actively harnessing digital improvements at unmatched scale to remodel our companies and improve buyer expertise at Airtel for a few years now. This has concerned powering over 590 million buyer touchpoints and fixing a few of the most advanced telecom challenges on this planet. All that is enabled by Airtel Cloud the place all our purposes run at a really compelling value. At this time, we’re additionally excited to take our telco-grade, sovereign-cloud platform and assist companies in India innovate quicker, scale smarter and keep safe in in the present day’s rapidly-evolving digital panorama. All controls of our cloud will reside strictly throughout the nation guaranteeing zero chance of any entity exterior India with the ability to entry any a part of this knowledge or its working,” Vittal added.
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Ng Tian Chong, CEO – Singtel Singapore, mentioned: “We’re at all times in search of methods to higher equip our area engineers so we are able to ship the absolute best experiences to our prospects. This platform allows us to reimagine our workflows with AI on the core, bettering each effectivity and customer support. By optimising dispatch and useful resource administration, our engineers can attain prospects extra shortly, resolve points with better accuracy and scale back our general carbon footprint. We’re additionally in a position to improve productiveness, strengthen governance, and in the end ship extra worth to our prospects.”
Carl Cruz, President and CEO – Globe Telecom, mentioned, “At Globe, our North Star has at all times been our deep need to assist uplift the lives of Filipinos by creating significant, dependable, and human-centered experiences. This partnership with Airtel and Xtelify is a daring step ahead in that aspiration, empowering us to serve our prospects with better empathy, intelligence, and pace. By integrating Xtelify’s AI-powered Case Administration Platform into our operations, we carry to life our dedication to best-in-class service throughout each journey, from the primary touchpoint to remaining decision. This transformation allows a extra seamless and clear expertise for our prospects, the place considerations are addressed with readability, accountability, and real care.”
“We’re proud to collaborate with Airtel and Xtelify, two like-minded companions equally dedicated to elevating the bar for buyer expertise globally. Collectively, we’re not simply launching a platform, we’re constructing a brand new commonplace for service excellence, one which helps carry our shared imaginative and prescient of a extra admired and extra customer-centric telco to life,” Cruz added.
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“We’re excited to have Xtelify as a core know-how accomplice, enabling us to ship significant digital developments and enriching the lives of hundreds of thousands throughout Africa,” mentioned Jacques Barkhuizen, Group Chief Data Officer – Airtel Africa.
TelecomTalk first reported on the AI-enabled sovereign cloud resolution of Airtel in January 2025.
