January 15, 2025
PRESS RELEASE
Apple MixC Hefei opens for purchasers this Saturday, January 18, in Anhui, China
HEFEI, CHINA Apple in the present day previewed Apple MixC Hefei, the primary retailer within the dynamic metropolis and the primary in China’s Anhui province. This new retailer provides prospects a brand new location to find and purchase Apple’s full lineup of services and products.
“We’re so thrilled to open Apple MixC Hefei, our first retailer within the Anhui province, and construct deeper connections with our prospects in China,” mentioned Deirdre O’Brien, Apple’s senior vice chairman of Retail and Individuals. “Our devoted crew is worked up to help the local people and supply customized experiences that empower prospects, whether or not they need to improve to the newest iPhone 16 or discover ways to go additional with their gadgets throughout our instructional Immediately at Apple classes.”
Positioned close to Swan Lake and in a outstanding enterprise and monetary district, Apple MixC Hefei contains a large, curved glass storefront, seamlessly mixing the within and outdoors, and alluring prospects into the shop. The brand new retailer options sustainably and regionally sourced supplies, reflecting Apple’s dedication to design excellence and the setting.
The brand new retailer provides each Genius Bar providers and Apple Pickup, enabling prospects to obtain help and conveniently gather their on-line orders.
Apple MixC Hefei is residence to over 80 crew members prepared to supply prospects customized service and help. Prospects are welcome to find and purchase all of Apple’s newest merchandise, together with the iPhone 16 lineup, MacBook Professional with M4, and Apple Watch Collection 10. Prospects also can interact in free Immediately at Apple classes, the place they’ll study new expertise in images, videography, and extra.
Apple crew members are prepared to supply prospects customized procuring recommendation and help, together with help with upgrading and buying and selling in eligible gadgets, selecting month-to-month financing choices, switching to iOS, and securely transferring information. Prospects can reap the benefits of a curated on-line procuring expertise paired with seamless assortment by Apple Pickup or the instant supply service. Configure-to-order choices can be found, permitting Mac prospects to pick and customise gadgets to their specs, together with the brand new 24-inch iMac, Mac mini, and MacBook Professional, all powered by the superior M4 household of chips.
In celebration of the upcoming Chinese language New 12 months, prospects can buy a pair of special-edition AirPods 4 with Energetic Noise Cancellation which have been engraved for the 12 months of the Snake. They will additionally join a particular Chinese language New 12 months workshop that teaches contemporary methods to seize and relive recollections utilizing iPhone 16 and Apple Imaginative and prescient Professional, Apple’s first spatial pc which transforms the best way individuals work, collaborate, and join. Prospects at Apple MixC Hefei also can get pleasure from festive window decals and ornamental components inside the brand new retailer that create a celebratory environment.
Apple MixC Hefei will formally open its doorways to the general public on Saturday, January 18, at 10 a.m. native time.
About Apple
Apple revolutionized private expertise with the introduction of the Macintosh in 1984. Immediately, Apple leads the world in innovation with iPhone, iPad, Mac, AirPods, Apple Watch, and Apple Imaginative and prescient Professional. Apple’s six software program platforms — iOS, iPadOS, macOS, watchOS, visionOS, and tvOS — present seamless experiences throughout all Apple gadgets and empower individuals with breakthrough providers together with the App Retailer, Apple Music, Apple Pay, iCloud, and Apple TV+. Apple’s greater than 150,000 staff are devoted to creating one of the best merchandise on earth and to leaving the world higher than we discovered it.
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