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Final Up to date on: seventh February 2025, 08:29 am
January’s auto gross sales noticed plugin EVs at 51.6% share in Sweden, down barely YoY from 52.5% in January 2024. BEV share was fractionally up YoY, whereas PHEV share was barely down. Total auto quantity was 19,632 models, up some 14% YoY. The Volkswagen ID.7 was one of the best promoting BEV.
January’s gross sales totals confirmed mixed plugin EVs at 51.6% share in Sweden, with full electrics (BEVs) at 28.8% and plugin hybrids (PHEVs) at 22.7%. These figures evaluate YoY in opposition to 52.5% mixed, 28.6% BEV and 23.8% PHEV.
There was a small anomaly within the January market, with an uncommon surge for “different fuels” – at 1,678 models – over 5x their current month-to-month common. These are nearly all autos categorised at “different” solely as a result of they’re “capable of” run on ethanol (although they might in observe be principally run on common gasoline / petrol / benzine). Their January surge was a “final probability” pull-forward forward of a Swedish regulation change from February 1st which – because of the actuality of their principally being run on gasoline – now places a heavier tax burden on them. The brand new guidelines now tax them in-line with gasoline-only autos, closing a former loophole. Count on a extreme hangover for this class in February and March, and common weak spot going ahead.
Plugless hybrids (HEV and MHEVs) grew quantity by 67% YoY, their highest month-to-month quantity since 2020. These are primarily a quick-and-easy stopgap for legacy auto makers in direction of assembly tightening emissions guidelines (relative to ICE-only automobiles). Since these are successfully substituting gross sales of ICE-only automobiles, the latter declined in quantity to near-record lows. Even so, collectively, the mixed sum of HEV and ICE-only automobiles grew quantity by 4.5%, underperforming the general market’s 14% development. Thus their mixed share fell YoY from 43.7% to 39.9%.
For plugins, regardless of their fractional fall in market share, gross sales quantity truly grew decently YoY, from 9,006 models to 10,124 models. The slight drop in plugin share comes merely from not rising their quantity as a lot because the competing ethanol powertrain autos, of their anomalous pull-forward, mentioned above.
With the Europe-wide tighter automobile emission guidelines in 2025, we are able to count on BEVs to develop general this 12 months in Sweden, in addition to in different regional markets.
Finest Promoting BEVs
The Volkswagen ID.7 was Sweden’s finest promoting BEV in January, its first time within the high spot, with 588 models.
Second place went to the Volkswagen ID.4 with 396 models, and third went to the Tesla Mannequin Y, with 290 models.
With principally acquainted faces, the notable performances got here within the type of respectable climbs by relative newcomers, the Kia EV3, and the Cupra Tavascan. The Kia EV3, which debuted in November, retains steadily ramping, and has now reached seventh place, a fantastic outcome, and now the very best rank of any Korean BEV.
The Cupra Tavascan debuted in August and has additionally steadily ramped its Swedish volumes since then, now at 170 models, and eleventh place. This can be a good outcome for Cupra, although the Tavascan’s usurped sibling, the Born, is probably not so completely satisfied, now outdoors the highest 20 after beforehand rating round tenth. The SUV format of the Cupra Tavascan is (understandably) far more well-liked in Sweden and the Nordic international locations.
January noticed two debuts on the Swedish market. The brand new Opel Grandland X arrived with 29 models. This can be a mid-sized (4650 mm) SUV, with a size someplace in between the Peugeot E-3008 and E-5008 with which it shares its platform. It’s priced from 3,399 SEK (300€) per 30 days for leasing, for the entry 73 kWh (usable) model. I can’t discover an MSRP value on Opel’s web site or value record (leasing appears to be the precedence), please chime in under you probably have this.
We’ve detailed the specs of the brand new Renault 5 elsewhere, and it noticed a modest 11 unit Swedish debut in January. It is probably not the most well-liked format of auto in Sweden, however for individuals who are in search of a small hatchback (from MSRP 349,900 SEK or €31,000), the Renault could attraction. Let’s see the way it will get on.
December’s debutant, the Audi A6 e-tron, climbed to an honest 36 models in January (and already thirty fifth spot). We’ll monitor how shut it would get to the highest 20.
Now for the 3-month perspective:
Due to the tip of 2024 push, the Tesla Mannequin Y remains to be very dominant in Sweden. The refreshed mannequin will begin native deliveries in March, so January and February are inevitably going to be considerably sluggish months for Tesla’s finest vendor. Don’t be shocked to see the Mannequin Y again on high by the tip of Q2, nevertheless.
The most important transfer within the high 20 chart got here from the Kia EV3, which was nearly absent 3 months in the past (simply 1 unit delivered), however has shot as much as 569 models over the previous 3 months, and brought twelfth spot. We will count on it to maintain climbing from right here. Recall that its a lot older sibling, the Kia Niro, was a high 5 favorite in Sweden for a number of years. If this household’s pedigree is something to go by, count on to see the EV3 inside the highest 10 quickly.
Additional again, as you could have guessed, the Cupra Tavascan remains to be climbing, having reached nineteenth based mostly on the trailing 3 month quantity. The Tavascan might probably climb above fifteenth within the coming months, let’s be careful for that.
Outlook
While the 14% development within the auto market is an honest signal for the Swedish financial system, round half of that development is a one-off bump from the ethanol autos’ pull-forward, mentioned above. The broader GDP development was up 1.1% YoY in This fall 2024, one of the best end in two years. Inflation is now low at 1%, and rates of interest have diminished to 2.25% (serving to new automotive financing). Manufacturing PMI remained considerably optimistic in January, at 52.9 factors, from 52.4 in December.
As talked about earlier, the Europe-wide emissions tightening guidelines in 2025 ought to translate to regular development within the BEV market this 12 months, after notable backsliding in 2024. This development is probably not seen till the second half of the 12 months, and particularly the ultimate quarter.
What are your ideas on Sweden’s auto market and the EV transition? Which fashions will do properly this 12 months? Please leap into the feedback part under and share your perspective.
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