Blacksburg, VA — Torc Robotics has been named a winner in PR Each day’s Social Media & Digital Awards within the Crew of the Yr (In-Home) class.
PR Each day’s Social Media & Digital Awards celebrates the organizations, individuals and groups that know how one can earn viewers consideration on-line. They’re persevering with to advance the fields of social media and digital communications, resulting in success for his or her organizations or shoppers.
Finalists on this 12 months’s program have been honored at a particular business occasion lately on the Yale Membership in New York Metropolis, the place class winners have been additionally revealed. Be taught in regards to the occasion and successful work right here.
Torc was chosen from a large pool of entries to obtain recognition as a winner in PR Each day’s Social Media & Digital Awards within the Crew of the Yr (In-Home) class for its social media consciousness marketing campaign surrounding their groundbreaking autonomous trucking know-how growth.
Torc revamped its social media technique in 2023, aiming to construct business management and unfold consciousness about autonomous trucking. By way of revolutionary and data-driven ways, together with video content material and a extra strategic, constant posting cadence, Torc achieved important development, with 10M+ impressions and a 264% viewers enhance. This marketing campaign was designed not solely to tell but in addition to foster a deeper understanding of autonomous trucking by delivering clear, genuine info and showcasing the know-how’s potential.
“Congratulations to Torc Robotics,” mentioned Brendan Gannon, Senior Advertising Supervisor for Awards Packages at PR Each day. “Your revolutionary and impactful work within the digital area really units you aside. PR Each day is proud to acknowledge their efforts.”
“Successful this award displays our dedication to bridging the hole between complicated know-how and public notion. mentioned Jane Bailey, Vice President of Advertising & Communications at Torc Robotics. “By leveraging our social media platforms as academic instruments, we purpose to demystify autonomous trucking, construct credibility and interact with our rising group,”
Torc Robotics has been acknowledged for its accomplishment in a particular write-up on PR Each day’s internationally learn information web site.
About Torc Robotics
Torc Robotics, headquartered in Blacksburg, Virginia, is an impartial subsidiary of Daimler Truck AG, a world chief and pioneer in trucking. Based in 2005 on the beginning of the self-driving automobile revolution, Torc has over 18 years of expertise in pioneering safety-critical, self-driving purposes. Torc affords an entire self-driving automobile software program and integration answer and is at present specializing in commercializing autonomous vans for long-haul purposes within the U.S. Torc operates check amenities in Albuquerque, New Mexico, and engineering places of work in Austin, Texas; Stuttgart, Germany; and Montreal, Canada. Torc’s goal is driving the way forward for freight with autonomous know-how. Because the world’s main autonomous trucking answer, we empower distinctive staff, ship a centered, hub-to-hub autonomous truck product, and supply our clients with the most secure, most dependable, and cost-efficient answer to the market.
About Ragan Communications and PR Each day
Ragan Communications has been delivering trusted information, coaching and intelligence for greater than 50 years to inside and exterior communicators and enterprise executives by way of its conferences, webinars, coaching, awards, subscriptions and its membership divisions. Its each day information websites—PRDaily.com and Ragan.com—are learn by greater than 600,000 inside and exterior communicators month-to-month.
